Rework Your Company with EZLynx E mail Content material Help

This submit is a part of a sequence sponsored by EZLynx.

For impartial brokers, crafting the proper electronic mail—whether or not it’s for a brand new policyholder, a renewal reminder, or a advertising marketing campaign—might be surprisingly time-consuming. Ensuring each message hits the mark can eat into worthwhile time and rapidly change into a irritating drain on productiveness.

A research by We Are Talker and Slack discovered that the typical small enterprise worker spends greater than 10 hours per week drafting emails. In the meantime, McKinsey reviews that 28% of the typical workweek is dedicated to managing emails. Over the course of a month, or a 12 months, that’s a staggering period of time spent writing content material that purchasers won’t at all times learn.

That’s the place EZLynx’s Digital Assistant (EVA) is available in. Whether or not you’re reaching out to particular person purchasers or constructing out bigger campaigns, EVA E mail Content material Help leverages the ability of AI and integrates seamlessly with the EZLynx administration system that will help you craft efficient messages in seconds.

Attending to Know EVA: E mail Content material Help

So how does it work? To get began, EVA will immediate you to decide on the tone of your message: informal or formal. Then, you’ll choose the specified size—brief, medium, or lengthy. From there, merely enter just a few key phrases or a brief immediate that describes the subject of your required message. You possibly can sort your request identical to you’re chatting with a coworker. You would possibly ask: ‘Craft me an electronic mail about upcoming coverage renewals’ or ‘Create an electronic mail for the next matter: umbrella insurance coverage.’ When you’re prepared, click on the ‘Write’ button and EVA will immediately generate a refined electronic mail.

For Invoice Richards, Chief Options Officer of Neighborhood Insurance coverage LLC, the ready-to-send nature of EZLynx’s E mail Content material Help instrument saves him worthwhile time he would in any other case spend brainstorming and enhancing emails from scratch. “I wished to put in writing an electronic mail to one in all my purchasers about voluntary advantages, so I simply made a fast request to the AI,” he defined. “It gave me a bullet-point checklist of the whole lot I used to be searching for, and I had an electronic mail able to go that required little or no tweaking.”

You could be pondering, ‘assist with writing emails sounds nice—however what if I don’t even know what matter I need to write about?’ EVA E mail Content material Help has an answer for that too. In case you’re caught on what to put in writing—whether or not it’s to a person consumer or a part of a mass advertising electronic mail—the characteristic’s built-in Content material Template Library is right here to assist spark inspiration, making it straightforward to get began even while you’re uncertain the place to start.

EVA’s Content material Library affords a variety of prompts, from welcoming new purchasers to your company and neighborhood engagement emails (like showcasing how your company provides again), to gross sales and service-oriented messages, together with tips about explaining underinsurance or serving to purchasers get probably the most safety from their house and auto insurance policies. Merely choose a subject, and the system will prefill the ‘Ask EVA’ part with a recommended immediate you should use as-is or customise to higher fit your wants.

Establishing a Constant Tone and Model

Whereas EZLynx’s E mail Content material Help is a robust time-saver, it additionally performs an important position in guaranteeing consistency throughout your company’s communications—each in frequency and tone. By saving you time, EVA will aid you to achieve out to purchasers extra typically, growing engagement and constructing belief as purchasers see you as a dependable knowledgeable at all times looking for his or her wants. Moreover, E mail Content material Help ensures a constant model in all of your electronic mail communications.

In lots of organizations, completely different group members naturally write in several methods: some use a proper tone, others write extra casually; some go into nice element, whereas others want to maintain issues brief and easy. This variation can create a disjointed expertise for purchasers and make your company’s messaging really feel inconsistent. EVA solves this by giving each message a constant tone and construction, irrespective of who’s behind the keyboard. As a result of the content material is generated by a single, unified instrument as an alternative of being written from scratch by a number of folks, your company can preserve a cohesive voice throughout all consumer emails— giving purchasers a well-recognized expertise each time they work together along with your company.

The advantages of EVA transcend constant messaging for Carlo Ferrara, Chief Working Officer of StreetSmart Insurance coverage Company. EVA helps create stronger alignment throughout his group. As a result of EVA E mail Content material Help is constructed immediately into the EZLynx Administration System, group members can simply view, collaborate on, and refine emails collectively in actual time. “Generally I are likely to word-vomit,” Ferrara admits. “However E mail Content material Help takes what I’m making an attempt to say and makes it a lot clearer. I can work with my group, share the messaging we’re growing, and fine-tune it collectively—which is fairly cool.”

Protecting Communications in One Straightforward-To-Use-Platform

Content material help instruments are large timesavers for an impartial agent—however having these instruments constructed immediately into your company administration system might be game-changing. With EZLynx, there’s no must waste time leaping between AI writing instruments, your administration system, and your inbox. The EVA Content material Help instrument is totally built-in into EZLynx, so you’ll be able to effectively handle consumer communications with out disrupting your workflow.

Ferrara shared how this integration has impacted his group: “We’ve determined to change to EZLynx solely for our electronic mail campaigns. Our previous system relied on AI to generate emails, however now with EZLynx’s new electronic mail marketing campaign, we will streamline the whole lot into one platform.”

EVA isn’t nearly saving time—it’s about reclaiming it so you’ll be able to give attention to what actually strikes the needle: rising your small business and constructing stronger relationships with purchasers. In case you’re able to wave goodbye to author’s block and elevate your company, give EVA E mail Content material Help a strive in the present day.